The Athlete's Program Monthly Subscription

1. We Build Your Platform

We build your very own turn-key professional Shopify storefront — designed to help you maximize your NIL years by giving you a centralized platform to grow your brand and business.

Your store can be used for:

• Your custom domain
• Your custom email address
• An easy-to-manage merch application
• Hosting your own camps
• Building your own workout community
• Attracting brand sponsors

2. Then We Give You the Program

You will also receive a guided 12-module program built specifically for college athletes and their families who want to turn Shopify into a real NIL business.

This program teaches athletes how to create, launch, market, and manage their own online store using practical, NIL-friendly products and services. Instead of relying on scattered platforms for merch, camps, sponsorships, digital products, and special offers, athletes learn how to centralize everything into one professional storefront they control.

Inside the program, participants will learn how to build and sell products such as:

• Shirts and hoodies
• Camps and clinics
• Downloadable workout plans
• Fundraiser items
• Sponsorship packages
• Subscription offers
• And more

They will also learn the behind-the-scenes systems that make a store successful, including:

• Collections and tags
• Sales reports and analytics
• Discount strategies and gift cards
• Compliance reporting
• Social media content creation

Each module is designed to be practical, action-focused, and easy to apply, showing athletes not just what Shopify can do, but how to actually use it to create income opportunities, stay organized, market their brand, and simplify compliance reporting.

The goal is simple: help athletes build a real business around their name, audience, and opportunities.

3. Ongoing Support

Our support does not end once the store is built or the program is delivered.

We provide ongoing guidance and support to help athletes and families continue building with confidence. Whether it is answering questions, helping troubleshoot store issues, offering direction on product ideas, or providing insight on how to better use Shopify for NIL opportunities, we stay involved as a resource.

Ongoing support may include:

• General Shopify guidance
• Help navigating store updates and setup questions
• Feedback on NIL product and offer ideas
• Direction on how to use the training modules in real-world situations
• Assistance with staying organized as the store grows

This support is designed to help athletes not only launch, but continue learning, improving, and making the most of their storefront over time.